BS-Business Management: Marketing emphasis Globe University

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BS-Business Management: Marketing emphasis

Every organization relies on marketing to establish its brand, spread its message and build its customer or client base. If you are a strategic thinker, creative problem solver and good communicator, consider this excellent career field. At Globe University, marketing is offered as an emphasis in our bachelor’s in business management degree. You will receive a strong, flexible skill set that can transfer to any industry or type of organization.

Highlights of the marketing emphasis

The marketing focus includes studies in entrepreneurship, finance, consumer behavior, sales management, internet marketing, advertising and marketing research.
Foundational studies include accounting, operations, small business management and business administration.
Career paths include advertising, marketing, sales management, market research, public relations and promotions.
This is an excellent degree for a small business manager.