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MS Communication - Integrated Marketing Communications

Join Lasell’s robust, flexible, and highly personalized Communication degree program and advance your career by developing your expertise in communication. Choose from our specialized concentrations, confident that you’ll acquire both comprehensive industry knowledge and skills tailored to your area of interest. At Lasell, you will learn alongside other working professionals and communication experts to become a leader in today’s ever-changing marketplace.

Our graduate degree program offers specialized concentrations in:


  • Health Communication
  • Integrated Marketing Communication
  • Public Relations

Whether the message is part of a larger marketing strategy or developed in response to an urgent need, every business or organization needs knowledgeable experts to craft and strategically communicate it to the public. In the Integrated Marketing Communication concentration, you will develop skills and knowledge in public relations, promotions, and interpersonal communications to help companies build and maintain their brand, communicate their value, and advance their reputations.

The 36 credits of coursework includes:


  • 21 credits of the core MS in Communication curriculum
  • 9 credits of Integrated Marketing Communication concentration courses
  • 6 credits of Management or Communication electives
  • Capstone internship, research project, thesis, or comprehensive examination

MS Communication - Integrated Marketing Communications: Lasell College

MS Communication - Integrated Marketing Communications - Lasell College