Marketing Lincoln College of New England

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Marketing

The Associate of Applied Science (AAS) degree program in Marketing offered at Lincoln College of New England prepares creative, dedicated students for a career in the exciting, fast paced world of contemporary marketing. Due to the wide variety of careers available in marketing and entrepreneurship, energetic students from many backgrounds may find success. The curriculum is designed to prepare students to critically analyze marketing needs and outcomes, to build successful, brand and consumer oriented marketing plans, to be able to express their plans using well developed written and verbal skills in the appropriate media, and to learn to work both independently and in teams to achieve goals.

Our students benefit from the chance to integrate and apply their theoretical classroom knowledge and technical skills with practical and relevant on-site work experience. These experiential learning opportunities provide our students with the tools for personal and professional development needed for success in the workplace. This program develops skills that are essential for careers in the fields of marketing and brand management, sales, retailing, and small business management.